Business and Market Analysis
- Market size in terms of volumes and prices of your products and services
- Competitor market shares
- What are your unique selling points?
- Analyzing strong and weak points of your business and the resulting threats and opportunities for your business (SWOT analysis)
- Benchmarking against your competitors
- Who are your key customers and what do they expect in terms of product quality and services?
- Where to find new customers?
- Regulatory clarification
Develop Growth Strategy
- How to extend your business into new dimensions and markets?
- Going abroad and cross cultural development
Create Marketing Plan
- Translate your goals into planned action
- Build a marketing and communication strategy
- Let the market know how you can contribute to the success of your customers